Your installation is either missing a license certificate completely (e.g. new developer install), or the certificate has expired.

The actual license files are provided to you as either an e-mail or a download from the Lifecycle Manager tool. For a pure developer install you can use an activation code instead.

If running in a generic kubernetes environment
Remove old license (if installed):
                # kubectl delete secret commerce7-identity
            
Install new license:
                # kubectl create secret tls commerce7-identity --cert=<certificate> --key=<key>
            

If running in a developer environment
Activate license using activation code, from within the container
                % /data/html/system/bin/c7adm activate <activation code>